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Optimisation

Fast track Your Website
to Page 1 on Google

Getting onto the first page of Google search results is the Holy Grail for any company promoting their products or services.
But achieving this is no easy task. We can help!

Ranking your website on page 1 of Google search depends on many factors. These include how well your website has been developed and structured, mobile responsiveness, how good the content is on your website, loading speed, the level of traffic and engagement on your site, and the number of inbound links, to name just a few.

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SEO Marketing Results

There are essentially 2 main ways to get your website onto the 1st page of Google – Implementing effective SEO / Search Engine Optimisation, which includes Onsite SEO and Offsite SEO; and/or planning and running a Google Adwords campaign, called PPC, or pay-per-click advertising.

An important step in implementing effective search engine optimisation is to undertake an SEO Audit. An in-depth SEO audit will involve keyword research and identification, competitor search rankings, and keyword search volume as well as looking at competitor sites from a technical, content and social perspective. If you already have an existing website, the audit will also include reviewing your Google Analytics data – you do have analytics installed on your website, don’t you?! If you’re not sure you can check here – as well as your own online presence and website SEO and comparing it to competitors.

With extensive experience helping our clients get ranked on page 1 of Google results, our SEO and Digital Marketing team at Unique Communications can advise you on all aspects of SEO, Google Adwords and Online advertising and help improve your website rankings.

In order to ensure that your website is visible to search engines and gets a high search ranking on Google, we can help you with Keyword Research, web content optimisation, SEO, Search Engine Optimisation, SEM, Search Engine Marketing, Image tagging, video tagging, onsite SEO and offsite SEO and link building. In Ireland, 98% of all search volume is via Google, so it is crucial that your business ranks effectively on Google for your service sector &/or product categories.

SEO Offsite example

Onsite SEO Search Engine Optimisation

The process of SEO or search engine optimisation itself incorporates onsite SEO and offsite SEO.

Onsite SEO involves a number of key elements and tasks that need to be incorporated into the backend of your website. We do this through a combination of html coding and Yoast. The process includes keyword research, defining your focus keyword, web content optimisation and then implementing suitable URL page titles; H1, H2 and H3 title tagging; effective meta tagging, alt tagging, image tagging and video tagging into your website programming.

Also check:

How to see if Google Analytics is installed on my website? Click Here

 

Offsite SEO Search Engine Optimisation

Offsite SEO is the process of promoting your website across the internet. The aim is to build your brand awareness online and drive traffic to your website, which will help improve your search engine rankings.

How you achieve this is essentially through a combination of online marketing, advertising, promotions and PR whereby you are trying to attract visitors from 3rd party websites to visit your website. For example, this can be done by setting up profiles for your company or organisation on various social media platforms (Facebook, Instagram, TikTok, Twitter, YouTube, LinkedIn) or by writing news items, articles or tips for news, trade association or other websites relevant to your sector; or by listing your company on various free or paid-for directories.

Using email and ezine marketing, blogging and/or posting videos can help significantly increase your search engine rankings.

Some of our SEO Technologies and Partners

Google Analytics - our tool logo
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Google Tag Manager - our tool logo
Google Search Console - our tool logo
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Yoast Partner
SEMRush SEO tool
kwfinder SEO tool

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Contact Us Today For SEO Consultation & Advice

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Check Our Excellent google reviews

Why Clients Recommend Us

I am thoroughly impressed by Duane's professionalism and expertise. He is extremely knowledgeable about the LEO Online Trading Voucher, and his insights were invaluable in guiding our project. Duane demonstrated a deep understanding of our needs and provided a comprehensive plan to seamlessly bring our larger online digital project to life. His attention to detail and commitment to delivering high-quality results were evident throughout our interactions. I highly recommend Duane for any web development projects. His dedication and expertise make him a fantastic choice for anyone looking to elevate their online presence.
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Deborah Suddingtheultrasoundsuite.ie
Unique Communications helped enhance and optimise our e-commerce website and SEO, giving a better user experience and driving more traffic to the site. We have made many changes and additions to our website, including adding abandoned cart emails, click & collect, and categories to our blog pages. They have set up Facebook and Instagram ads and Google shopping, increasing traffic to our website. They are a pleasure to work with, and the whole team is friendly and approachable.
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Christine MeehanNaturalHealthStore.ie
Having had a bad experiences with previous web developers and digital marketing companies it was a breath of fresh air to see the transparency and genuine interest of Duane and the team from Unique Communications. They undertook the complete redevelopment of our website and optimising our SEO to drive more traffic to the site. They also developed a new digital advertising strategy for us for Ireland and the UK, setting up new Google, Facebook and Instagram ads. This has resulted in better targeted ads, increased traffic and leads and a significant reduction in cost per click and cost per conversion. We would have no hesitation in recommending Unique Communications.
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Christopher CurtisPilotPathTraining.com
Duane, Robert, and the team from Unique Communications were extremely professional and fantastic to work with. It was clear from the outset that they were an excellent fit for our web development project. Their insights and expertise into digital marketing, and their structured approach and guidance took the stress out of upgrading our website to begin our journey of selling to our customers online. They took the time to truly understand our vision and requirements and were available to take a call or respond to an email whenever we needed their insights or support. The team at Unique Communications went above and beyond our expectations. We are very happy with their work and the outputs they produced and look forward to working with them again. We would recommend them in a heartbeat!
Cathriona White
Cathriona White
It was a great experience working with Unique Communications. We now have a more user-friendly website that also helps customers connect with our family business more easily. Their expertise and insights into digital marketing are helping drive more online sales which we are very reliant on during these challenging times. We would definitely recommend Unique Communications.
Jonathan Daly
Jonathan Daly
Unique Communications have been a great company to work with. In a quiet and unassuming way they have gone about the tasks assigned to them efficiently and with great creative flare. Each project has completed on time and with huge insight and understanding of our company needs, which has directly transferred to create for us, two new brand identities, which have been acclaimed in the food sector. I will continue to work with Duane and his team in the future and would recommend them highly to anyone looking for a small creative company that cares!
Gill Toal
Gill Toal
Unique Communications are a pleasure to deal with. They perfectly combine their creativity, prompt communication and genuine interest in the client to deliver a professional and client-centred service. We are very happy with our experience. Nothing was too much trouble! We started with our website and then evolved into a re-branding, stationary design and internal and external signage design. Duane took time to focus on really understanding the underlying business history and future goals and was tremendously patient through all design processes. Very happy to recommend Unique Communications.
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Kerry Clear
Excellent service and I would highly recommend. Dealing with Unique from start of concept through to project completion was stress free and hugely helpful. Any input, ideas, tastes or opinions I had were graciously accepted and actioned and I felt that I was working with a team that wanted my feedback. I'm very pleased with the end result and ongoing communication has been excellent. Would use again.
Niall O’Brien
Niall O’Brien
With little or no website or technical knowledge, it was a pleasure to work with Duane and the team, who immediately put my mind at ease and assisted with everything. From helping me secure the Trading Online Voucher grant and being able to take my ideas and design thoughts for the new website and transform them into the finished website, through to helping with sourcing images, editing content, implementing SEO and providing training on how to edit content myself in the backend of the website, all completed within the required deadlines. They could not have been more professional, patient and helpful and had excellent and creative suggestions to make which greatly enhanced my limited plan. I would highly recommend Duane and Unique Communications to anyone looking to design and develop a new website and build an effective online presence.
Christine Beekman
Christine Beekman
My first time as a client of Duane and his company unique communications and I have to give him 5 out of 5. I was in a hurry to get my website overhauled. I found Duane by chance and got in touch to see if he could help. He listened to and understood what I needed. We agreed a deadline and Duane got to work. The bulk of the work has been completed on time and to a high standard, I'm really happy and will definitely go back to Duane again for all my website, SEO and marketing needs. Highly recommended
Oisín Butler
Oisín Butler
Duane, Robert, and the team from Unique Communications were extremely professional and fantastic to work with. It was clear from the outset that they were an excellent fit for our web development project. Their insights and expertise into digital marketing, and their structured approach and guidance took the stress out of upgrading our website to begin our journey of selling to our customers online. They took the time to truly understand our vision and requirements and were available to take a call or respond to an email whenever we needed their insights or support. The team at Unique Communications went above and beyond our expectations. We are very happy with their work and the outputs they produced and look forward to working with them again. We would recommend them in a heartbeat!
David Sheehan
David Sheehan
I needed a complete upgrade of my website and received great advice and support both before and during the whole process. Both Duane and Robert were very approachable and professional in all of our contacts and I am delighted with new website and would highly recommend them.
Annemarie McKnight
Annemarie McKnight
I had a great time working with Duane, Robert and the rest of the team. I listed my requirements and they were systematically ticked off in a calm manner. I found the whole thing very stress free. On top of this Duane laid it all out in a manner best suited to tackle my problems from devising market strategy to best presenting me to my customers online. Overall a great experience and would happily recommend to anyone looking to improve their online presence.
James Purcell
James Purcell
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